Help Ghanaian businesses, churches and NGOs find and keep customers on WhatsApp, social media, email and search. Learn on your phone or computer with free tools and build a portfolio from real local clients.
7 sections, 33 topics, about 12 hours of study. Free to follow.
Start here
1Marketing foundationsabout 25 min
About 12 hours for the whole roadmap. Sign in to save your progress.
Work through the sections in order. Select a topic to see what it covers. Times are estimates for the lesson, practice task and quiz.
End of the roadmap
Section 1 of 7 · Foundation
3 topics· about 2 hours
Section 2 of 7 · Junior
5 topics· about 2 hours
Section 3 of 7 · Junior
5 topics· about 2 hours
Section 4 of 7 · Junior
3 topics· about 1 hour
Section 5 of 7 · Mid level
3 topics· about 2 hours
Section 6 of 7 · Mid level
3 topics· about 2 hours
Section 7 of 7 · Specialist
4 topics· about 2 hours
Job titles from Digital Marketer adverts in Ghana that we read when planning this roadmap. Titles only: pay and requirements vary by employer.
The groundwork before your first role.
Section 1
This level prepares you for the roles in the next one.
Skills for a first role, internship or national service post.
Sections 2, 3, 4
Skills you grow into once you are working.
Sections 5, 6
A focus you can build a career around.
Section 7
Roadmaps that lead here, if you want a gentler start.
Where you can go once you finish this one.
Sign in to save your progress as you learn.
Start here
1Marketing foundationsabout 25 min
About 12 hours for the whole roadmap. Sign in to save your progress.